Samsung opens ChatGPT Enterprise and Codex to DX staff, Korea

Samsung Electronics has expanded employee access to ChatGPT Enterprise and Codex, covering all staff in South Korea and employees in its Device eXperience division worldwide. The Device eXperience unit includes the company’s smartphone, consumer electronics and home appliances groups.

The tools will be available for coding, drafting documents, searching for information, analysing data and product development. Codex will be used to write, review and debug code and to build internal tools, websites, software prototypes and automated workflows.

The rollout extends AI use beyond engineering teams to marketing, manufacturing and other business functions under an enterprise agreement with OpenAI. The enterprise offering includes controls for data protection, user access and security management so organisations can manage users and apply access controls to meet internal security requirements.

Samsung restricted employee use of generative AI in 2023 after concerns that internal data had been uploaded to external platforms. The current deployment provides access through an enterprise-grade product rather than consumer services.

OpenAI reported Codex now has more than five million weekly users across technical and non-technical workflows, and that weekly active Codex users in Korea have grown nearly 800% since February 1, 2026. Harrison Kim, general manager of OpenAI Korea, called the Samsung agreement “one of OpenAI’s largest enterprise deployments,” and noted the company is using AI across teams and functions.

In October 2025, Samsung agreed to serve as a strategic memory partner for OpenAI’s Stargate infrastructure initiative, with OpenAI’s memory demand projected as high as 900,000 DRAM wafers per month. Samsung’s semiconductor units stated they would support that demand with advanced memory solutions.

Samsung SDS has discussed work with OpenAI on AI data centres and enterprise services and signed a reseller partnership to offer OpenAI services in Korea, including consulting, deployment and management for customers integrating OpenAI models.

Industry data shows many organisations report gains from enterprise AI. A 2026 industry report found 66% of organisations reported productivity or efficiency improvements from enterprise AI, while 53% reported improved insights and decision-making. A separate survey of French mid-sized firms found widespread adoption of generative AI but limited time savings among users.

Samsung confirmed the tools will be available across a range of functions to support everyday work from coding to product planning. Several Korean institutions and companies, including Seoul National University and a number of technology and consumer firms, are using ChatGPT Enterprise, OpenAI APIs or Codex.