MEXC launches M Score VVIP program to broaden access

MEXC launched a VVIP program using its M Score to qualify users for elite privileges based on activity rather than asset holdings across its global exchange.

MEXC announced this month that it has launched a VVIP program on its global platform that uses a proprietary M Score to determine eligibility for enhanced account privileges. The program is intended to expand access beyond traditional asset-based thresholds.

The M Score aggregates multiple indicators of user value, including trading frequency, staking activity, participation in platform events, completion of identity verification and referral history. Scores are recalculated regularly to reflect recent activity and compliance status. Users can view their current M Score in a dedicated dashboard on the exchange.

Enrollment will combine automatic qualification and invitations. Eligible users will receive direct notification and can apply through a VVIP portal. Applicants must confirm identity verification and supply any documentation required for higher-tier services.

VVIP accounts will receive higher withdrawal and trading limits, reduced transaction fees, priority access to token listings and initial exchange offerings, and dedicated account support. Members may also receive invitations to exclusive events and access to specialized investment products where permitted by local regulations.

Existing VVIP members who qualified under previous asset-based thresholds will retain their benefits for a transitional period while accounts are migrated to the M Score framework.

The exchange said it will monitor scores for anomalous activity and can suspend privileges for accounts that fail to meet ongoing compliance or security standards. MEXC described the program’s criteria as dynamic and subject to adjustment as the platform collects more data and as regulatory guidance evolves.

MEXC described M Score as a way to “recognize and reward users across a wider range of behaviors, not just account balances.” The company said the framework is intended to reward activity and engagement on the platform as well as asset holdings.

The shift to an engagement-based qualification model follows industry moves to diversify how exchanges identify and reward high-value customers. Historically, many platforms set VIP tiers by requiring users to hold minimum balances of exchange tokens or digital assets. MEXC said the new framework aims to let active traders, stakers and participants who contribute to platform liquidity and community activity qualify for enhanced services even if they do not meet large-balance thresholds.

MEXC said the VVIP program will roll out in phases. Full eligibility criteria and periodic performance reviews will be published on the company’s website. Users were advised to check their account dashboards for score updates and to contact support for details on enrollment and benefit activation.

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